REBUILDING TALENT BRANDS IN THE WAKE OF LAYOFFS
While these layoffs have been unavoidable for many organizations trying to stay afloat, it is important for life sciences leaders to be aware of the long-term effects layoffs can have on their organizations, particularly when it comes to their talent brands. Layoffs can lead to the perception of instability, which can make it more difficult to convince candidates that joining the organization is a safe decision to make.
In 2024, it will be more important than ever that life sciences leaders understand the perceptions created amid downsizing and ensure they get out in front of the narrative to explain the reasons behind it and the path forward. They also must ensure they communicate this internally to their employees in an authentic manner if they wish for them to remain committed and engaged.